Why the Middle East is becoming hospitality’s new centre of gravity

From listening bars to matcha cafés, sober nightlife and cultural powerhouses like MDLBEAST and Yas Island, the Middle East is shifting how the world thinks about travel and social spaces. Here is why we have expanded here and what you will find in our Middle East special newsletter.

The Wellness Anarchists Are Here

Cold plunge, then last drinks. The counter-mood in wellness, Hyundai’s back-seat restaurant, Prada behind the bar, tennis rethinking the whites, and space-savvy storytelling.

Who really decides what’s luxury now?💎

From resale on eBay to the rise of micro-magazines, culture is narrowing, and taste is no longer mass.

'Hospo' is a career, not a job🍴

Also Ansett turns AI, Armani goes to the beach and why 'brand' is tripping up brands.

Relying on the past doesn't guarantee a brand's future

Good taste in strange times🧂

Why trusting your gut has never been so important.